Category: Social Media

TikTok’s trying out another way to boost its livestreaming element, with an updated “Fan Club” option to incentivize viewer engagement. As you can see in this example, Fan Clubs, which are an updated version of TikTok’s “Creator’s Team,” enable livestreamers in the app to drive community interaction, by essentially gamifying the process. Live viewers are…

Meta’s looking to boost the appeal of VR gaming, with a new Xbox-branded Meta Quest bundle, created in partnership with Microsoft, which will enable gamers to get their hands on a limited edition, Xbox-themed Quest headset. As you can see in this example, the Meta Quest 3S Xbox Edition comes in a sleek-looking black colorway,…

TikTok has launched its latest ”Community Fest” live content event, which will showcase some of the app’s top live creators, as part of a broader push to spark more interest in its livestream offerings. @tiktoklive Celebrate the power of community in Community Fest! This is the festival that crowns the next community LIVE ICON and…

YouTube’s rolling out some changes to its Advanced Mode in YouTube Analytics, which it’s hoping will make it easier for more users to glean relevant, valuable information from the tool, rather than it being only for advanced users. YouTube says that it’s redesigned the Advanced Mode element with “simplicity in mind, making it more intuitive…

WhatsApp has been banned from House staffers’ devices in the U.S., amid rising concerns about the security of the messaging app, and its potential vulnerability to certain types of hacking efforts. As reported by Axios, the U.S. House of Representatives’ Chief Administrative Officer (CAO) has notified all congressional staffers that WhatsApp is to be removed from…

Another aspect of Meta’s recent shift to re-categorize all videos posted to the app (except live-streams) as Reels is that this will also change how Meta counts views for non-Reels clips. Up till the announcement, Meta counted Facebook video views (non-Reels) at 3 seconds of view time, meaning that the video needed to be on-screen…

With Meta making a bigger push to lure sports communities over to its apps, X is looking to fight back, by adding various new sports engagement options which it hopes will enhance game day interaction in the app. X has been working on this since November last year, when it launched its new “NFL Portal”…

Snapchat’s looking to become even more important to teen social life, by acquiring calendar-based social app Saturn, which enables users to share their schedules, and arrange meet-ups in the app. As you can see in these example screens, Saturn is primarily focused on making it easier for students to stay on track with their school…

Yeah, this doesn’t seem great. Over the weekend, X and xAI owner Elon Musk flagged a coming change to his Grok chatbot, in which the Grok development team will remove “politically incorrect, but nonetheless factually true” info from its data banks, in order to avoid the app essentially providing answers that Musk himself does not…

Is Google at risk of losing its online discovery crown to ChatGPT? Well, not yet. As you can see in this overview of online search traffic, put together by the team at Visual Capitalist, OpenAI’s chatbot still lags Google by a significant margin, and with Google also incorporating its own AI answers, it may still…