This is a pedantic point, or maybe a petty one, though either way, it’s still a relevant note for social media marketers. Last May, Instagram ran a creator even in New York, in which it shared a range of tips on how to maximize content performance, and improve the reach of your clips. Presented by…
Every day on social media, in videos & podcasts, and within direct messages & emails, I see and learn about new ways generative AI can be used to supplement or even replace work that’s being done. ☑️ Write blog posts and email newsletters. ☑️ Conduct pre-call research and generate sales letters. ☑️ Build prototypes of videos or entire…
Are you ready to take your LinkedIn experience to the next level? You’re in luck, because this week, LinkedIn has opened its first-ever IRL experience center in London, which LinkedIn describes as “an innovative space that will bring together customers, social impact organizations, and industry experts across hiring, B2B sales and marketing.” The new center…
How is AI transforming the world of marketing and social media? As artificial intelligence continues to evolve, it’s revolutionizing the way businesses approach their marketing strategies, making processes more efficient and outcomes more impactful. But what does this mean for marketing agencies and social media influencers? LISTEN TO THE AI HAT PODCAST: WATCH THE AI…
Oh wow, what a surprise this is. Today, Axios has reported that TikTok is “eyeing an expansion of its local services business to the U.S.”, according to new job postings listed in some regions. As per Axios: “TikTok is currently hiring for people based in Seattle, Los Angeles and New York to evaluate opportunities to…
Managing successful events can often feel like juggling countless moving parts—scheduling, attendee management, and engagement, just to name a few. Even the most seasoned event planners struggle with the sheer complexity and time demands. What if there was a way to streamline these logistics, enhance attendee experiences, and elevate your event’s success without the usual…
With Snapchat recently adding Promoted Places as a promotional option on the Snap Map, it may be worth familiarizing yourself with how the app ranks the content that it highlights to each user on the map display, which could help to improve your exposure to users. Snap provides detailed explainers for all of its surfaces,…
The AI revolution is here, and it’s transforming marketing as we know it. This isn’t hyperbole or speculation – it’s happening right now, all around us. In this episode of AI in Marketing: Unpacked, we’re cutting through the noise to explore why AI represents the Fourth Industrial Revolution and what that means for marketers. We’ll…
X has rolled out its latest update for Communities, providing you with more options to sort posts within a community feed, which could encourage more active, topical engagement. As outlined by X engineer Dong Wook Chung, X has added several new feed sorting options within the community display, so you can arrange group posts by…
Are you feeling overwhelmed by the prospect of integrating AI into your business operations? Do you struggle to determine if your organization is even ready for AI? Many businesses face these challenges, unsure how to navigate the complexities of AI readiness and maximize its potential for efficiency and growth. The uncertainty and complexity can be…
