Category: Social Media

Snapchat may soon unpin its My AI chatbot from the top of your chat feed, based on whether you actually use it, and if it’s adding to your Snap experience. As every Snapchat user would be aware, back in 2023, Snapchat launched its My AI chatbot, which provides an AI assistant in the app, ready…

Meta’s Ray Ban AI glasses are now available to a lot more users, with Meta launching the device in Mexico, the UAE and India, in its biggest hardware expansion yet. Consumers in each region will now be able to get their hands on a pair of Meta’s increasingly popular connected wearables, which have taken off…

Google has announced a heap of new updates at its annual I/O conference, including a range of AI tools, ad updates, shopping advances, the evolution of Search, and more. Here’s a look at the most digital marketing-relevant updates from Google’s big event. Some of the most interesting announcements of the day relate to Google Shopping,…

xAI continues to expand the functionality of its Grok chatbot, with Grok now able to generate charts, while also translating rough sketches as an input. Grok’s charts function enables to you build good-looking data visualizations, based on data inputs, or information gathered by Grok. So now, you just need to upload a dataset, and Grok…

TikTok’s set to come under more scrutiny in Europe, as various EU nations consider broad-reaching restrictions to stop young people from being impacted by harmful social media trends, which could also lead to broader restrictions on social media access. As reported by Politico, TikTok specifically is under fire on this front, due to concerns around…

YouTube’s got a new quiz sticker for Shorts, while it’s also expanding the roll-out of voice replies on clips, providing another interaction option for viewers. First off, YouTube’s giving creators the opportunity to quiz their Shorts viewers, with a new, customizable question sticker that you can add to your clips. As explained by YouTube: “With…

Over the past few years, TikTok has been looking to make live-stream shopping happen, by following the same roadmap that it did with the local version of TikTok in China, which now generates the majority of its revenue from in-app product sales. TikTok’s hoping that it can replicate that success with Western consumers. And while…

Instagram continues to roll out updates for its new Edits app, though this week’s feature roll out is more limited than previous weeks. This week, Instagram has added enhanced cropping options, which will make it easier to trim and refine your content by selecting a specific area or aspect ratio. So now, you’ll have more…

With Meta recently opening up Threads ads to all advertisers, it’s now also expanding its Marketing API to support the same, which will enable third-party platforms to facilitate the creation of Threads ads, expanding the usage of the option. Which, to be clear, won’t mean a lot for users, as there are already set Threads…

Meta’s developing a new program that will enable advertisers to gain access to its experimental AI ad features ahead of time, in order to contribute to external testing of these tools. As outlined by Meta, its new “Early Release” program will enable a select group of advertisers to try out new generative AI creative features…