YouTube’s adding another way for Shorts creators to make money from their content, with an expansion of Google partnership ads to app campaigns, which will enable creators to display app promotions in their clips. As you can see in this example, with YouTube co-branded partnership ads for app campaigns, Shorts creators will be able to…
Another week, and another couple of updates for Meta’s video editing app “Edits,” with Meta adding an improved insights UI, safe zone mapping in the editor, keyframe curves, and more. First off, Meta’s updated the Edits analytics UI, making it easier to switch between your creations and see how they’ve performed comparatively. So now you…
WhatsApp’s adding some new collaboration features to help expand its potential usage, including group call scheduling, call link notifications, and in-chat signals for contributors. First off, on call scheduling. Now, WhatsApp users can schedule calls, and invite people or groups to join in advance, by pressing the “+” button in the “Calls” tab. As you can…
X has expanded the availability of its AI-powered auto-translation option for posts, with a broad range of languages now supported by Grok translation. As explained by xAI engineer Ray Hotate (originally posted in Japanese): “We have released the Grok auto-translate feature for X posts to all the U.S. users. Not only Japanese but languages from…
Ever feel like you’re spinning your wheels with conversion optimization—testing headlines, buttons, and pop-ups but still seeing underwhelming results? Do you know something’s not working on your site, but have no clear direction on what to fix or why? Emotional targeting is a science-backed approach that transforms your marketing by tapping into how real people…
LinkedIn’s expanding access to its AI-generated job summaries option for recruiters, which helps prospective employers ensure that the relevant key terms and skills are noted in your job ads, better aligning them with LinkedIn’s recommendation systems. The option has been available in some regions for a while, while LinkedIn has also been developing its listings…
As part of its continued attempts to reduce local reliance on foreign tech platforms, Russia has begun restricting calls on both WhatsApp and Telegram, in an effort, Russian authorities claim, to combat criminal activity. Russian leaders claim that people are engaging in illegal behaviors in these apps, which are outside of the scope of what…
TikTok’s added a new AI-generated sticker option, which enables you to combine your avatar with an emoji to come up with unique combinations. As you can see in this example, posted by Jonah Manzano, the new option enables you to combine your avatar, which you can also create in the app, with a selection of…
How often should you be posting on Instagram to maximize reach and resonance? According to a new study by Buffer, the more you can post to IG, the better, with users who post more frequently seeing clear engagement and reach benefits. Buffer analyzed over 2 million posts from 100k Instagram accounts to identify key trends…
I assume that this approach must glean enough benefit for Elon to keep doing it, despite the risks that it carries. Whatever the logic, Elon has again decided to take on Apple, this time over app rankings, and the fact that his Grok AI app hasn’t reached number one on the relevant app store charts…
