Reddit has announced some new updates to user profiles in the app, including an updated profile presentation format, to provide more context to visitors, and new controls over what of your Reddit activity is visible via your profile listing. First off, Reddit’s rolling out updated user profiles, with an updated activity summary, including post counts,…
With X’s new “XChat” messaging platform now rolling out to all X Premium subscribers, X has also updated its documentation on its DM encryption, and how it will work in the new chat experience. As a recap, X launched message encryption for Premium subscribers last year, but it wasn’t as secure as X would like,…
Instagram’s developing a new, in-app teleprompter display within its new Edits app, in order to help creators present to camera in a more natural and engaging way. As you can see in this example, shared by app researcher Alessandro Paluzzi, Edits will soon have an in-stream rolling text display option, which will present your script…
It may not be of much consequence to me or you (unless you can actually carry a tune), but TikTok has announced the launch of a new “TikTok for Artists” platform for musicians, which will help individuals and bands manage their in-app presence, with enhanced data and insight tools to help them maximize their in-app…
Snapchat has published a new report which looks at its value for marketers in the Gulf Cooperation Council (GCC) region, which incorporates Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates. In partnership with Omnicom Media Group MENA (OMG) and Annalect, the report looks at how Snap is growing in the region, and…
TikTok has announced a range of activations for Pride Month, including educational sessions, webinars and in-person events, designed to help celebrate and amplify LGBTQIA+ voices in the app. As per TikTok: “At TikTok, we’re focused on amplifying LGBTQIA+ voices as they connect with global audiences, grow their careers, and create a meaningful impact on TikTok…
News flash: Meta’s looking to enable fully automated ads by 2026, which will see advertisers activate a campaign by simply inputting their business URL, then letting Meta’s AI creative and targeting systems do the rest. The Wall Street Journal has shared new insight into Meta’s broader AI automation plans, which are based on the company’s…
Reddit’s published a new guide to “Back to School” marketing strategies, which could give you some more food for thought as to where you should be running your ads in the lead-up to the academic year. The 31-page guide includes a heap of insights into Reddit engagement among parents and students, and how it’s used…
If you’re a regular reader of Social Media Today, then you’ve no doubt read my rantings on this before, and it’s not really news, as such, but more of a peeve that continues to fester over time. In any event, the team at X continues to amplify random claims that “X is the number one…
After it was spotted in live testing by some users last week, X owner Elon Musk has now confirmed that a new version of what he’s calling “XChat” is now available to some X Premium subscribers, and coming to all paying X users this week. The new version of X DMs is built on a…
