Beyond Rigid Automation: How Custom GPTs Add Flexibility to Your Workflows

Beyond Rigid Automation: How Custom GPTs Add Flexibility to Your Workflows

Wondering why your AI initiatives aren’t delivering the results you expected? Struggling to move beyond basic chatbot experiments to real business transformation? In this article, you’ll discover a proven framework for connecting CustomGPT assistants to automation workflows. How Combining AI With Workflow Automation Helps You Traditional automation tools have existed for a long time—Isar Matis…

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TikTok Publishes Holiday Gift Guide

TikTok Publishes Holiday Gift Guide

TikTok’s looking to provide inspiration for your holiday gift shopping with its new “TikTok Holiday Emporium Guide,” which features a range of brands that have gained traction on TikTok throughout the year. Well, kind of. TikTok says that the guide is designed to help brands gain visibility, while also celebrating creativity, though brands can also…

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Meta Gains Approval for EU Data Usage Proposal

Meta Gains Approval for EU Data Usage Proposal

While Elon Musk’s X is preparing for battle against his platform’s latest European DSA fine, Meta has seemingly had something of a win in its most recent EU regulatory concern, with the EU Commission accepting Meta’s latest proposal to use less personal data for targeted advertising, as an alternative to its pay-or-consent model, in order…

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4 trends shaping social media marketing in 2026

4 trends shaping social media marketing in 2026

Social media is one of the most dynamic and fast-moving industries around. Constant innovation, new platforms, changing consumer behaviors; nothing stays the same for very long in this business. For social media professionals, that means we have to constantly be on our toes, adapting to the latest shifts, experimenting with new ideas and keeping ourselves…

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