Instagram’s trying out a new way to drive engagement with your followers, with lockable posts, that can only be unlocked with a code. As you can see in this example from the Instagram Design profile, Instagram’s testing out a new locked post format which prompts viewers to “Enter secret code” to view the content. Here’s…
Instagram’s testing out a new monthly recap summary to provide regular insight into your content performance. As you can see in these example screens, posted by app researcher Yasser Masood, some IG creators are now being prompted to check out their previous month’s recap, which then provides a Story-like full-screen set of slides that summarize…
Here’s a potentially handy update for LinkedIn DMs: You can now add MP4 videos as attachments in your LinkedIn messages. LinkedIn added file attachments for DMs back in 2018, with users able to add PDFs, spreadsheets, Word DOCs and PowerPoint files. It’s since expanded this to more file types, with virtually all forms of image…
Meta has taken another step forward with its AI plans, with the launch of its Llama 4 AI models, which, in testing, have proven to provide better performance on virtually all fronts than its competitors. Well, at least based on the results that Meta’s chosen to release, but we’ll get to that. First off, Meta’s…
Meta has added a new proviso into the requirements for its Meta Verified paid verification offering, which seems designed to stop scammers from impersonating others, or selling profiles that they’ve built up over time. Over on the Facebook Help page for Meta Verified eligibility, Meta recently added this new element into the broader set of…
After implementing “Parody Account” labels back in December, X is now moving to make parody profiles even more visible in the app, with updated username requirements for joke accounts. As explained by X: “We’re rolling out updates to improve transparency for Parody, Commentary, and Fan (PCF) accounts on our platform. Starting April 10, all PCF…
LinkedIn’s taking another step into TikTok territory, with a new video trends feature that will encourage members to add their own video responses to trending topics in the app. As you can see in this example, posted by social media expert Lindsey Gamble, LinkedIn’s new format will include header tags within video clips, as well as…
So it’s D-Day for TikTok, the final day of its 75-day extension to work out a deal in the U.S. to avoid being banned, the final chance for the Trump Administration to wrangle an arrangement that will appease all sides, and keep the app available for American users, and… President Trump has announced another 75-day…
YouTube’s rolling out some new features for Shorts, including an updated video editing UI, automated beat-synching to music tracks, AI stickers, improved templates, and more. And with Shorts engagement continuing to rise in the app, these new options could be worth considering, as a means to maximize your video creation and channel boosting efforts. First…
TikTok has added an alt text option for still image posts as another means to maximize accessibility and engagement in the app. As you can see in these examples, shared by app researcher Radu Oncescu, there’s now an “Add alternative text” option within the photo post composer, providing a simple way to add text descriptions…
