After recently outlawing hashtags in promoted posts, X is now taking aim at another aesthetic element, with the platform implementing new restrictions on ads that contain more than one emoji. Because, reasons. As X explains in the above notification (highlighted by social media expert Matt Navarra): “Effective shortly, ads with more than one emoji in…
Oh yeah, TikTok is still being sold off in the U.S., and still needs to find a U.S.-based partner before September 17th, or it’ll be expelled from the U.S. Yes, despite President Trump claiming to have a deal in place, pending Chinese government approval, and despite Trump repeatedly extending the deadline for such a deal…
Snapchat’s looking to expand its reach into sports content, via a new partnership with TOGETHXR, a sports media company founded by a group of former high-profile athletes, which aims to elevate attention for women in sport. The initiative will see Snapchat launch a new content accelerator program called “Snap the Gap,” in which Snapchat’s team…
Yeah, this seems like it’s going to be a problem in future, though maybe that’s considered the cost of progress? Last week, Common Sense Media published a new report which found that 72% of U.S. teens have already used an AI companion, with many of them now conducting regular social interactions with their chosen virtual…
Consider sharing with your audience Reading Time: 5 minutes Ever finish a video interview and think, “Now what?” You know there’s a blog post hiding in there somewhere, but the idea of rewatching the whole thing and typing it out line by line feels like a chore you didn’t sign up for. Do you really…
LinkedIn says it’s rolled back a recent algorithm change that led to people seeing a lot more older posts in their feed, while it’s also provided some more guidance on hashtag use (or lack of use) to help guide your process. First off, on the algorithm shift. In recent weeks, many LinkedIn users have complained…
Yes, it’s only July, but it’s time to start mapping out your holiday marketing plan, in order to ensure that you’re making the most of your opportunities in the lead-up to the key shopping period. Because people are shopping earlier and earlier. Data shows that consumers are now seeking out holiday gifts and inspiration as…
It looks like X will soon integrate its AI-generated text-to-video tool Hotshot, which it acquired back in March, with X owner Elon Musk noting that they’re developing a new AI process to “make creative viral videos fast.” The new process, which Elon says will be called “Imagine,” looks set to integrate Hotshot’s functionality with xAI’s…
Instagram’s testing a new auto-scroll option with some users, which could make it easier to consume a heap of posts that are fed to you by IG’s algorithm. As you can see in this example, posted by @earningwithdedra (and shared by Lindsey Gamble), some IG users now have a new “Auto scroll” toggle within their…
Instagram’s testing a new addition to its post analytics which would show how many likes each specific frame within a carousel post has garnered (sort of), which could give you more insight into what your audience is most interest in. As reported by Lindsey Gamble, Instagram’s new carousel frame data allocates like counts based on…
