X has taken a new step to reduce the amount of spam posting in the app, this time by cutting off API access to apps that reward users for posting on X. In a new announcement, X’s head of product Nikita Bier has said that X will be cutting off all apps that offer posting…
TikTok has announced some new AI-powered features for TikTok Shop creators, which will provide more ways to showcase and highlight your products in-stream. And with more people using TikTok for discovery, and more people buying on TikTok, it could be worth considering how you can align with those behaviors in order to boost your sales…
Google’s looking to make it easier to get the most out of your ad campaigns, with the introduction of campaign total budgets in Search, Performance Max and Shopping campaigns. Campaign total budgets enable you to set a campaign spend amount that will apply to the full duration of that ad push, which cannot be changed….
Meta has published a new overview of how it’s working to improve your Reels recommendations, by using user response surveys to better gauge which elements are driving interest and engagement. No doubt you’ve seen these yourself within the Reels feed, prompts that are shown in-between videos that ask you how you felt about the Reel…
AI projects are only as good as the data sources they can access, and as publishers become more aware of the opportunities that they have to license their work to specific AI providers, the race is heating up to secure access contracts, and ensure that your AI bot is more informed and accurate than the…
Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. Looking to ensure your promotions align with the most resonant and engaging trends of the moment, and stand out in-stream? This could help. Pinterest has shared its predictions on the colors that it thinks will dominate in…
Social Marketing Trends The data you’ve been missing! Need a new plan? Discover how marketers plan to change their social activities in the 17th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss…
Amid ongoing discussions about the impacts of social media on young users, YouTube is rolling out some new updates to its parental controls, which will enable parents to manage their kids’ screen time, with specific elements for Shorts versus the regular YouTube feed. Because like TikTok and Reels, the never-ending Shorts feed of video clips…
YouTube has announced some new updates to its “Promote” in-stream boosting option, while it’s also trying out a new AI-powered image-to-video option, which could give you another way to create Shorts clips. First, on YouTube Promote. YouTube’s rolling out a new update for Promote, its boost option for YouTube clips, which will enable creators to…
Elon Musk’s X remains locked in an ideological battle over whether users should be able to create non-consensual nudes via its in-built Grok AI chatbot, with X users maintaining that they should be allowed to do whatever they like, and that X is only being targeted because it allows free speech. So, to be clear,…
