Amid rising economic uncertainty, Meta has today issued a warning to users to be wary of financial scams across its apps, which, based on Meta’s detection and enforcement efforts, are seeing a rise in activity. Indeed, according to Meta, in 2024 alone, its team removed over seven million accounts across its platforms that had been…
Snapchat has outlined a range of new ad options at NewFronts 2025, including AI-powered budget and bidding options, updates to Sponsored Snaps (its inbox ads), a new music promotion initiative, and more. First off, on AI-powered campaigns. Snap’s adding new AI smart bidding, which will enable advertisers to set a target cost-per-action that Snap’s system…
It seems that X is considering another UI update, this time focused on the Like icon, which may soon be changing to a thumbs up instead. As you can see in this example, in a post from user Sawyer Merritt, some users are now seeing a thumbs up icon instead of the usual heart, while…
With generative AI changing how people search the web, advertisers are rightfully concerns at the potential impacts on their ad placements, and how they’ll be able to maximize their ads within this new paradigm. Google’s now offering a new option to cater to this, with “AI Max for Search campaigns,” which aims to help marketers…
Fresh from being hit with another big fine in EU over data transfers back to China, TikTok has announced another advance in its “Project Clover” EU data separation project, with a new data center now set to be built in Finland, providing another means to keep EU user data separate from its Chinese parent. Project…
Meta has announced that it will host its “Conversations” conference in the U.S. for the first time this year, with Miami to be the host city for its messaging-focused event. As you can see, Meta’s fourth annual Conversations event will be held on July 1st, where Meta will outline its latest updates in messaging, including…
Meta has had a major legal win, which could establish a new precedent in cases of spyware that uses covert methods to access people’s personal information based on what they enter into various apps. Which, in this case at least, involved WhatsApp, Meta’s biggest messaging app. Back in 2019, WhatsApp alerted over 1,000 of its…
LinkedIn hosted its first-ever presentation at NewFronts yesterday, where it primarily focused on the growth of video in the app, and new offerings that it’s introduced to help brands tap into this to maximize their marketing efforts. And video is indeed on the rise in the LinkedIn feed. LinkedIn recently reported that time spent watching video…
LinkedIn’s rolled out some improvements to its post embedding process, which now enable you to embed video content in isolation, as opposed to having to attach the whole post on your website. As reported by social media analyst Lindsey Gamble, LinkedIn has updated its post embeds with LinkedIn branding, along with the new video-only option….
Pinterest has launched a new promotional campaign, which focuses on its capacity to expand your discovery efforts, and help you find your own style. The new campaign is primarily focused on fashion and beauty, and aims to showcase Pinterest’s expanding capacity to discover products based on text and/or visual search. As explained by Pinterest: “When…
