Category: Social Media

This is both disturbing and informative, in regards to the broader application of AI bots on social apps. As reported by 404 Media, a team of researchers from the University of Zurich recently ran a live test of AI bot profiles on Reddit, to see whether these bots could sway people’s opinions on certain divisive…

Meta’s looking to get more people cross-posting, this time via a new prompt on Threads, which suggests that users share their Threads posts to IG Stories as well. As you can see in this example, shared by social media expert Matt Navarra, some Threads users are being prodded to cross-post their Thread to IG Stories,…

As AI tools continue to evolve, many are concerned that AI-based tools and functions will eventually see humans out of the job in various industries. But AI experts don’t view things the same way, seeing AI as more of a tool to help enhance human productivity and creation, as opposed to replacing it. That’s one…

Looking to post video to LinkedIn, and tap into rising video engagement in the app? You probably should be. LinkedIn recently reported that video watch time rose 36% year-over-year in 2024, while video content also generates 1.4x more engagement than other formats.  Short-form video creation is growing at twice the rate of other post formats, and…

X has seemingly been hesitant in reporting its latest EU user figures, as required by the Digital Services Act (DSA), with its most recent update coming this week, nearing the end of the reporting period. And now we know why, with the platform seeing a 10.5% decline in EU users since August last year. As…

Yeah, look, this is not a huge advance in terms of AI functionality and development. But as a PR exercise, it is a somewhat significant leap. Late last week, Meta announced that it’s working with Booz Allen to “deploy a fine-tuned version of Llama 3.2 aboard the International Space Station (ISS) National Laboratory,” which will…

Amid ongoing concerns about alleged “shadowbans” and limiting certain posts and content, X has provided some new tips on how to ensure that you’re entering hashtags and @symbols correctly in your posts, in order to avoid common mistakes. Which suggests that X itself isn’t looking to limit certain posts or topics, though given the various…

Fresh off acquiring X, as well as AI image generation system Hotshot, it seems that xAI is now moving to further solidify its financial footing, in order to take the next steps as a genuine player in the AI space. According to a report from Bloomberg, Elon Musk’s AI project is in talks with investors…

Generative AI is changing search habits, with 20% of people changing their primary search platform over the past year, and 78% of web users at least trying out gen AI search. Combine that with the presence of AI chatbots, and AI search summaries, like those that now appear on most Google searches, and you can…

Snapchat’s looking to boost its ad business, while also providing a new way for creators and publishers to earn money in the app, with the launch of its new “Snapchat Affiliate Program,” which will enable creators to earn rewards for each qualified advertiser that they refer to Snapchat. As explained in the video, Snapchat’s new…