Pinterest has launched a new promotional campaign, which focuses on its capacity to expand your discovery efforts, and help you find your own style. The new campaign is primarily focused on fashion and beauty, and aims to showcase Pinterest’s expanding capacity to discover products based on text and/or visual search. As explained by Pinterest: “When…
Google has announced some new updates for its CTV promotions, which provide the capacity to reach your audience on their home TV sets. And with YouTube now leading streaming watch time, by a significant margin, Google’s CTV promotions are reaching more users than ever. Indeed, Google says that its Display and Video 360 offerings now…
Over the past week, the specter of Meta’s potentially intrusive data tracking has once again raised its head, this time due to the launch of its new, personalized AI chat app, as well as recent testimony presented by former Meta employee Sarah Wynn-Williams. In the case of Williams, who’s written a tell-all book about her…
Pinterest is looking to enhance discovery in the app, by adding more options for visual search, which will make it easier for users to segment different elements of each Pin image to find related, or more personally relevant products. As you can see in this example sequence, Pinterest is updating its visual search process to…
Looking for ways to take your Facebook and Instagram campaigns to the next level? Effective measurement is a key consideration in optimizing and improving campaign performance, because if you don’t know what is and isn’t working, how can you possibly improve? Meta offers a range of solutions on this front, and helpfully, it’s also got…
A quick update on the TikTok U.S. saga: The app is still technically banned in the U.S., based on the Senate-approved sell-off bill that went into effect on January 19th. But even so, TikTok is still operating as normal for Americans, due to a stay of execution from U.S. President Donald Trump, while Trump also…
One of the key themes emerging from the latest round of earnings reports from social media companies has been the projected impact of tariffs, and how the additional fees that the Trump administration is imposing on some regions will affect their bottom line. Though most are keen to avoid any discussion of tariffs specifically, after…
It’s only been out for a week, and Instagram has already launched its first round of updates for its Edits video editing app, with more fonts, more voice effects, simplified editing, and more now available in the app. As you can see in this overview, you now have a range of additional voice and font…
As it continues to work on a deal to keep the app in the U.S., TikTok’s links with the Chinese government are also causing impacts elsewhere, with the platform facing a huge new fine in Europe due to violations of the GDPR. As announced by the Irish Data Protection Commission (DPC), TikTok has been fined…
So it seems that X’s current “verification” system won’t be good enough for its upcoming payments offering, with new code snippets suggesting that it’ll be partnering with ID provider Persona to confirm people’s real identity. As you can see in this code element, posted by MacRumors analyst Aaron Perris, X is seemingly set to incorporate…
