Category: Social Media

Over the past few years, TikTok has been looking to make live-stream shopping happen, by following the same roadmap that it did with the local version of TikTok in China, which now generates the majority of its revenue from in-app product sales. TikTok’s hoping that it can replicate that success with Western consumers. And while…

Instagram continues to roll out updates for its new Edits app, though this week’s feature roll out is more limited than previous weeks. This week, Instagram has added enhanced cropping options, which will make it easier to trim and refine your content by selecting a specific area or aspect ratio. So now, you’ll have more…

With Meta recently opening up Threads ads to all advertisers, it’s now also expanding its Marketing API to support the same, which will enable third-party platforms to facilitate the creation of Threads ads, expanding the usage of the option. Which, to be clear, won’t mean a lot for users, as there are already set Threads…

Meta’s developing a new program that will enable advertisers to gain access to its experimental AI ad features ahead of time, in order to contribute to external testing of these tools. As outlined by Meta, its new “Early Release” program will enable a select group of advertisers to try out new generative AI creative features…

Bluesky’s testing support for live-streams hosted on third-party platforms, while it’s also trying out a live sports content integration for the NBA Playoffs, as it continues to build out its feature set. First off, on user live streams. Bluesky says that, starting this week, select accounts will be able to add a live stream link…

Meta has launched a new promotional campaign for WhatsApp, which focuses on the privacy elements of the app, in protecting your personal conversations. As you can see, the message of the campaign is pretty straightforward: Your WhatsApp messages are private, and nobody else can access that information. Not even WhatsApp. Meta’s hoping to build on…

Meta’s ongoing court battle against the FTC, which could result in Meta being forced to sell Instagram and WhatsApp due to anti-competitive concerns, has seen the company reveal a range of insights, as part of its broader effort to highlight that it doesn’t hold a monopoly share of the digital ads market, and that there…

As it works to expand its international business opportunities, Snapchat has opened a new office in Paris, while it’s also expanding its relationships with local AR artists and creators to reinforce its leadership on this element. Optional Caption Retrieved from Snapchat on May 20, 2025   As explained by Snap: “Snap is excited to announce…

Reddit has published a new research report, in conjunction with Sensor Tower and Adjust, which looks at the power of Reddit communities in influencing purchase behavior, either direct or via third party apps, based on analysis of mobile data and Reddit interactions. The full 29-page report includes a heap of insights for app developers and…

As more and more people place their trust into AI bots to provide them with answers to whatever query they may have, questions are being raised as to how AI bots are being influenced by their owners, and what that could mean for accurate informational flow across the web. Last week, X’s Grok chatbot was…