B2B Influencer Marketing Survey Insights

B2B Influencer Marketing Survey Insights

Consider sharing with your audience Reading Time: 2 minutes One of the challenges facing B2B brands when it comes to influencer marketing is that there simply isn’t much data and information available to help guide marketers on how best to pursue campaigns and initiatives. How much should B2B influencers be paid? What kinds of work…

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TikTok Adds More Flexible Options for Sellers

TikTok Adds More Flexible Options for Sellers

TikTok’s added some new options for those selling items in the app, via TikTok Shop or otherwise, including enhanced controls for shipping and returns, and optional delivery terms. Which will give retailers increased flexibility in managing their sales through the app. As per TikTok: “You spoke. We listened. We’re here to make your seller journey…

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5 AI Chain Prompts for Elevated Marketing

5 AI Chain Prompts for Elevated Marketing

Have you ever invested in a consultant, or done consulting work yourself? If so, you’re familiar with the process of “discovery” where the consultant learns about the key aspects of a business that are relevant to their field of expertise, then listens to the client share their biggest challenges and struggles. Once that’s been shared,…

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