Olivia Culpo Dishes On NAADAM Fashion Collab and Mom Life (Excl)

Olivia Culpo Dishes On NAADAM Fashion Collab and Mom Life (Excl)


Olivia Culpo’s latest style venture is as cozy as it is chic — a thoughtfully designed collaboration with sustainable luxury brand NAADAM.

As the brand’s first-ever celebrity partner, Culpo, 33, brings her elevated yet approachable aesthetic to a cashmere capsule collection that perfectly blends function and fashion.

“These days I live in matching sets,” Culpo exclusively tells Us Weekly on Tuesday, October 21, explaining how her go-to outfit helps her handle mom life on the go with her precious 3-month-old daughter, Colette. “They make me feel polished enough to run out the door but still cozy enough for baby snuggles.” (Culpo and her husband, NFL star Christian McCaffrey, welcomed their bundle of joy on July 13.)

The versatile 14-piece capsule features cashmere sweaters, dusters, pant sets and more. When it comes to a particular garment that she would gladly live in all fall, the model reveals to Us, “The jumpsuit is the cheat code of my closet. It is cozy enough for the airport and chic enough for dinner.”


NAADAM x Olivia Culpo Collection
Olivia Culpo x Naadam

“I love that it is one piece but looks completely intentional,” Culpo adds.

Culpo says that “motherhood has made me practical in the best way,” and that also pertains to her sartorial choices.

“I do not have the luxury of overthinking outfits anymore so I value pieces that are effortless but still make me feel like myself,” she points out about the sleek staple garments and layered silhouettes. “That philosophy really shaped the collection.”

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Olivia Culpo is #goals for many reasons, but her latest Instagram pic enjoying breakfast on a balcony in Verona while wearing a comfy robe is giving us all kinds of bathleisure envy and inspiration. The former Miss Universe looked cozy but cute sipping a latte in a white terrycloth bathrobe, and while we may not […]

The new mom took on a hands-on approach with her creative influence on the NAADAM x Olivia Culpo Collection, blending her instinct for effortless style with the brand’s sustainable craftsmanship to create a capsule rooted in empowerment and ease.

“I wanted the colors and silhouettes to be timeless and to feel relevant season after season. Being NAADAM’s first collaboration feels really special because they let me dream big while keeping the quality uncompromising,” she tells Us.

Olivia Culpo Shares Go To Outfit as She Juggles Mom Life and Fashion Launch

NAADAM x Olivia Culpo Collection
Olivia Culpo x Naadam

There are several comfortable pieces to choose from in women’s sizes from XXS to 3X and men’s up to XXL. Prices range from $138 to $448.

Some of the pieces include the Super Luxe Cashmere Oversized Cardigan, Signature Cashmere Straight Leg Pant and Signature Cashmere Turtleneck Dress with Slits.

Also up for grabs is the Super Fine Cashmere Duster, which feels like a bathrobe and doubles as a nursing cover.

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Related: Olivia Culpo Shows Off Infant Daughter Colette’s Newest 49ers Onesie

Olivia Culpo and Christian McCaffrey’s baby girl is already a dedicated San Francisco 49ers fan. Culpo, 33, took to her Instagram Stories on Sunday, October 12, to share a glimpse of the pair’s 3-month-old daughter, Colette, dressed in a new 49ers onesie featuring her NFL star father’s jersey number, 23, traced in gold. The words […]

Culpo reveals to Us that she had McCaffrey’s style in mind as well as her dad, Peter Culpo, when brainstorming the pieces for men.

“Christian is my built-in fit model but my dad is the reason I grew up associating fall with cashmere,” she says. “He has always been a ‘sweater guy’ so designing pieces they would both love was personal.”

Culpo and McCaffrey, 29, have been cherishing family time with their little one after tying the knot in June 2024. She and the San Francisco 49ers running back first announced they were expecting baby No. 1 in March.

“Colette is so lucky to have the best daddy in the world,” she gushed via her Instagram Stories after their daughter’s birth. “A love like no other.”



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